Today was a great start to my winterim at Thread Marketing. Nick and I arrived around 9 AM and met with Judy McFarland. We were introduced to the staff in an overview meeting that outlined their plans for us throughout the month. We were given the different activities we will be focusing on in the different departments each day of the week.
Mondays -- Public Relations/Communications
Tuesdays -- Creative, Production, vendor Visits and Tours
Wednesday -- Account Services/Management
Thursdays -- Project work days, eMerge, VIS (Sector of Thread Inc.)
Fridays -- IT/Web Services
We will be working on different projects based on what we learn during the different activities and in the departments. Some proposed ideas are to research/build a spreadsheet of different national marketing/communications/PR/digital awards, competitive research analysis, vendor tours, and other projects.
The main project we will be working on during our time at Thread is a "behind the scenes/through the eyes of an intern" viral video that will be shown at winterim fair and potentially on Thread's own social media outlets. This project will be set up similarly to a real client project to help teach us the markting process, production schedules, time keeping/budget, approvals, and other aspects of marketing. We will be making a timeline, script, and editing and filming our movie along with the other projects we will be doing. We may even post bits and pieces of our video on the blogs to give you a sneak peek.
No comments:
Post a Comment